F*ck gurus.
Build a personal, honest, inbound lead gen system for your business.
If you're a smart, introverted entrepreneur who's tired of staying broke while online gurus & internet clowns sell crap and get paid... then it's time to build a lead gen system that suits you (without selling your soul or becoming a wannabe influencer).
900+ introverted entrepreneurs
already joined my community
You did everything right.
But you’re still losing.
You built the skills.
You put in the work.
You stayed real.
Meanwhile, some high school dropout with a rented lamborghini and a selfie in Dubai
is selling half‒baked BS to desperate people — and cashing out big.
The world didn’t want better.
The world wanted loud and fake.
You didn't find success.
You didn't win.
Not because you weren’t good enough.
But because you trusted a broken game.
You played by the rules.
The rules were rigged.
You're a real expert, and a have a great offer. But some loud idiot selling crap is all over social media and gets leads left and right.
You don’t have to sell your soul.
Or become an influencer.
No hustling. No shouting. No pretending to be someone else. I've built a introvert-friendly system that is based on your personality.
Why I've built this?
Nothing else worked.
I’m Stefan. Funnel builder, ad strategist, and digital marketer from Austria.
I scaled my agency REKUNO to $50k/month with 60% margins.
Built funnels that generated 1,400+ hires in 7+ countries.
Managed over $1,000,000 in Meta ad spend.
People paid me $200/hour to learn how I run ads.
And yet...
I couldn’t sell my own shit if my life depended on it.
When it came to my own offers, I froze.
I overthought, second-guessed, and suddenly did the same dumb shit I roasted clients for.
I bought the guru courses.
I created the content.
I did the cold outreach.
(Once, I even tried cold-calling for a day. After nearly puking myself at first, I had to stop after 8 calls, because I felt so drained and horrible.)
Nothing worked for me. No matter how hard I tried...
And eventually... I just couldn't stand it anymore and stopped.
I wanted something that actually felt like me and suited my best skills.
And one that didn't require hustling all the time.
So, I built a new system.
One that finally felt authentic and right.
Based on my personality and the pain I've felt.
Then I hit publish... and holy shit...
It actually worked. Better than anything else I ever tried.
So I wrote down what I did and shot some video explaining it.
And that's the Anti Guru Lead Gen System.
An inbound machine that works for introverted entrepreneurs like me.
30,000+
Leads generated
1M €
Ad spent managed
900+
Introverts helped
This system works.
And here's the proof.
No cherry picked case studies, fake screenshots or shiny Stripe dashboards.
These are the real numbers from using my own money.
1,200+ Leads
in 14 days
Inbound only.
Fueled by pain‒driven ads.
$1.92
Cost per lead
High intent. High quality.
CEOs, Founders, Freelancers.
Engaged target
audience and real conversation
People reach out to you. They reply, thank you, and start conversations without you chasing them.
Zlatka R.
Freelancer | Slovenia
You're truly speaking to my heart
Hey Stefan, I've recently received your lead magnet. Wow. It blew my mind and pushed the right buttons. Such good writing!
Eric H.
Online Marketer | Canada
Thanks for making this available
I just blasted through your lead magnet. Very interesting take you have. I chuckled a few times.
Your list of unique skills pretty much mirrored my own. Thanks for making this available.
Soraya S.
Coach | United Kingdom
Up until now, I've been questioning whether I'm even cut out to being a entrepreneur
I wanted to say thank you for talking about the introvert's experience of business. Up until now I have been questioning whether I am even cut out for this whole entrepreneur thing.
Nina F.
Freelancer | Croatia
Sounds like reading my mind
I'm very grateful to have come across your lead magnet. It does sound like reading my mind.
Thank you!
Vojta H.
Online Marketer | Czech Republic
The framework is clear
I went through it, and I have to say I feel aligned with most of what you wrote. The framework you presenting is clear:
• Be really good at something
• Be who you really are
• Learn how to write/talk about it (in your own specific way)
• Build lead system
What's inside?
All you need to build a lead gen system yourself
No chasing. No begging. No cold outreach.
Just a system that pulls the right people to you — and pushes the wrong ones away.
Module 1
The Anti-Guru Mindset & System
Why 99% of lead gen advice screws skilled experts and introverted entrepreneurs (and how you can finally make it work on your terms.)
Includes the full 3‒Part Anti‒Guru Blueprint that helped me generate over 1,200 high‒quality leads in just two weeks. With honesty, simplicity, and an inbound flow.
Module 2
The Deeply Personal Lead Magnet
Forget generic and AI generated freebies.
Inside this module, you’ll craft a lead magnet rooted in your own story... and turn it into a unique solution your audience actually feels.
If you felt it, thousands of others have, too. You’ll hit the nerve your audience didn’t even know they had.
Module 3
The Modern Mobile Funnel
No scammy Clickfunnel templates that worked the last time in 2018.
In this module, you’ll learn how to build a simple, high‒converting mobile‒first funnel that works even if you’re not a techie.
I’ll give you my exact plug‒and‒play template and show you how to make it yours.
Module 4
Get Traffic and Convert It
No traffic = no leads.
Simple as that.
Inside this module, you’ll learn how to drive targeted traffic to your mobile funnel (using both organic and paid strategies.)
You'll learn how to make people stop scrolling, read your ad or content, and want to engage.
BONUS
The System Calculator
The System Calculator is an Excel tool designed to reverse‒engineer your funnel’s numbers.
It gives you the real data on how much profit you’re making, both on the frontend and backend, and shows you exactly whether you’re on track or need to adjust.
BONUS
The Bet
I’m not just teaching this system.I’m using it myself — right now, to grow my business, fast.
In The Bet, I’ll show you my real‒time trial & error log. You’ll get live updates of what’s working, what’s failing, and exactly how I tweak my approach to get the best results.
From ignored expert
to inbox full of leads and clients
Build a personal, honest, inbound lead gen system for your business.
Know exactly what to say
No more second‒guessing your message or your niche
Attract leads while you’re offline
Your funnel works when you don’t.
Use a lead magnet that hits real emotion
No AI garbage. No generic "value" bombs.
Build trust before clients ever meet you
Your system pre‒qualifies, filters, and sets the tone.
No more cringe content or trend chasing
One strong message beats 50 cringe TikToks.
Feel in control again
Track what matters. Adjust what doesn’t.
FAQs
Is there a money-back-guarantee?
Yes! If you go through the system and think it smells like guru BS, just email me within 14 days and I’ll give you your money back.
Will it work for me and my niche?
I've built the system to make it work for any niche and any experience level. I'll show you how you create a lead magnet based on your individual skills and niche. If you're a total beginner, it will still work for you.
I'm experienced... do I get anything out of it?
If you're super expierenced with lead gen, the course's content will not surprise you. What might surprise you is my take on how to actually build something that doesn't smell like a cheap AI generated lead magnet and creates better leads for you. Decide yourself if that's worth $29 bucks for you.
I want to buy as a business in the EU. Is this possible? Do I get a reverse charge invoice with 0% VAT?
Yes, enter your European VAT number at checkout. You will charged the price with 0% VAT (if you are outside of Austria) and receive a reverse charge invoice..